The Trump family is gearing up to release a new crypto-based game that draws inspiration from the classic board game Monopoly. The project, reportedly led by Bill Zanker—a longtime associate who has previously worked with Donald Trump on NFT collections and the Trump memecoin—is expected to debut by the end of April 2025.
Insiders describe the game as a digital real estate experience where players earn virtual currency by moving pieces around a digital board and building properties in a virtual city, evoking similarities to Monopoly Go!. However, Zanker’s spokesperson has denied that the game is directly modeled on Monopoly Go!, calling such claims “hearsay” while confirming the game is in development.
This new game is part of a broader expansion of Trump-branded crypto ventures, which include NFT collections, a memecoin, a decentralized finance platform called World Liberty Financial, a stablecoin, and a Bitcoin mining company involving Trump’s sons Eric and Donald Jr. The Trump family’s growing involvement in crypto coincides with President Trump’s administration advocating for deregulation and strategic initiatives to strengthen the U.S. position in digital finance, including plans for a national crypto reserve.
Despite the buzz, some in the crypto community remain cautious, raising questions about the game’s economic model and potential intellectual property issues. Hasbro, the owner of Monopoly, has not licensed its intellectual property to any Trump-affiliated group for this crypto project. Attempts to reacquire rights to the 1989 Trump-branded Monopoly game were reportedly unsuccessful.
Bill Zanker, known for his entrepreneurial ventures since the 1980s, reconnected with Trump in recent years to launch various crypto products, including NFTs and the Trump memecoin, which attracted significant attention but also controversy.
This upcoming crypto game marks the latest move by the Trump family into blockchain and digital assets, combining traditional real estate-themed gameplay with emerging crypto technology. More details are expected to be revealed upon the game’s official launch later this month.
