[VANCOUVER, April 30th, 2018] – Imagine a community-run canvas of pixels, powered by people coming together to draw, create, advertise, and share. Always changing and evolving with the taste and style of the community pushing it forward. Anyone can share their art, advertise their websites, or simply own a section of the evolving canvas. This was our vision for PixelProperty, which we are excited to announce has launched as of May 1st.
PixelProperty’s goal is to become the world’s first physical art canvas built using blockchain technology. The digital canvas is divided into ten thousand regions known as Properties, which allow users to showcase their displays and promote themselves. Artists and advertisers alike are rewarded in cryptocurrency for sharing and contributing to the canvas’ organic growth.
“PixelProperty intends to be the most exclusive digital Property available by integrating the evolving canvas with a physical billboard to reach millions of people.” – Jaegar Sarauer.
PixelProperty users may draw pictures or upload images as contributions to the online canvas, hosted at https://pixelproperty.io/, allowing users to share their art with the world. PixelProperty welcomes all visual expressions, from an individual’s art to an organization’s visual display.
Owning Properties gives users more control over their area of the canvas. They can utilize their Properties to share their websites and messages, allowing them to be effectively used for personal expression or marketing. Owners are rewarded for sharing Properties publically with artists, or can choose to keep their Properties private, giving them full control for more focused marketing. Properties are tradable on the built-in Property market, allowing ownership to easily change hands.
The evolving canvas rewards users in a new cryptocurrency, PixelPropertyToken. These rewards can be spent to access more features, purchase Properties and more effectively advertise users or their contributions.
“Our desire was to create a product which gamifies imagery with rewards, creating a fun mashup of digital art, community and advertising.” – Carson Roscoe.
PixelProperty is the first of its kind, attempting to not only bring a visual representation to blockchain assets, but also take it one step further, showcasing a physical representation of these blockchain assets to the real world.